A Nyack boutique owner breaks the monotonous trend of current funeral practices and offers more personal and sustainable tributes.
NYACK, NY — Every local business has a story worth sharing with the community. And that’s the belief behind this ongoing Patch series — to shine the spotlight on all our favorite local businesses, and to learn a little about the ones we may not know that well. Meet Kerry Potter.
Business: Dying to Bloom
Owner: Kerry Potter
Address and number: 48 Burd Street, Suite 101, Nyack, NY 10960. (845) 535-1567
Website: www.Dyingtobloom.com
How did you come up with the name?
I first used the name for my radio show promoting environmentally friendly burial options. I often encouraged listeners to use the inevitable fact of our mortality –we all will die–as incentive to “bloom”, to live life to its fullest with no regrets. When I first thought of it, I was referring to the natural circle of life, my passion for green burial. In nature, decay leads to new life.
